Looking for baby names? Going with “Sam” may get your kid one step closer to $10,000, thanks to a recent announcement from Sam’s Club. Leveraging the NCAA agreement that allows college athletes to monetize their name, image and likeness and profit from work with brands, the warehouse retailer is now offering $10,000 each to 10 athletes across sports. So far, Sam’s Club has signed four athletes and is turning to the public to fill the remainder of the team via TikTok.
Sam’s Club says it’s seeking athletes who exemplify sportsmanship, passion and value the power of teamwork, much like Sam’s Club’s founder, Sam Walton. But that’s not the only thing these athletes must have in common – athletes must also share the name Sam.
